E-ging Solutions is a world-leading Shanghai translation company with specialties in website translation.
Website localization or website translation is the
process of modifying an existing website to make it accessible, usable and
culturally suitable to a target audience. More than 1/3 of all internet users
are non-native English speakers and, according to Forrester Research, visitors
stay for twice as long (site stickiness) if the website is in their own language.
Don’t doubt the importance of localization.
Consumers trust their own language, especially when spending money. Most
first-time Google searches are in the customer’s native tongue. An online
shopper in Turkey will search first in Turkish, using English only as a second
resort. Properly localizing your website and your online advertising puts you
in a vastly stronger position than your generic English-language competitors.
A solid online presence is one of the keys to
success in a foreign market, but you need to master website localization first.
Website translation in translation agency has never been a more valuable
tool for global business. All file types are carefully analyzed, prepared for translation,
and engineered with the best possible consideration for time and quality.
